In a significant move to empower India’s vast rural and semi-urban population, Techno India Group, one of Asia’s largest knowledge management conglomerates, has joined forces with Sahaj Retail Ltd., India’s biggest rural partner network, to launch “Techno-Sahaj Blue Collar Jobs.” This joint initiative aims to equip individuals with industry-relevant skills, leading to meaningful employment and sustainable livelihoods.
With over 65% of India’s population residing in villages and Tier-2/3 towns, the urgent need for stable, alternative income sources is undeniable. “Techno-Sahaj Blue Collar Jobs” directly addresses this critical gap by offering affordable, hybrid-mode training programs specifically designed to meet the demands of today’s dynamic job market.
Meghdut Roychowdhury, Chief Innovation Officer & Executive Director, Techno India Group, emphasized the initiative’s core mission. “At Techno India Group, we believe true innovation lies in creating impact where it matters most. Techno-Sahaj Blue Collar Jobs is our commitment to making skill-based employment accessible to those who are often left out of the mainstream economy. By joining hands with Sahaj, we’re bridging the urban-rural divide and building a future where talent from every corner of India has the tools to thrive.”
Biswajit Chatterjee, Chief Executive Officer, Sahaj Retail Ltd., echoed this sentiment, highlighting the untapped potential in rural areas. “India’s youth possess immense potential, yet many in rural areas, especially those engaged in agriculture, lack access to the skills needed for today’s job market. Through this initiative, Sahaj is committed to providing practical training that empowers these individuals to find employment opportunities both locally and across the nation. By doing so, we aim to foster economic independence and contribute meaningfully to the country’s growth.”
The “Techno-Sahaj Blue Collar Jobs” program is strategically designed to benefit a diverse group of individuals, including:
- Youth who are unemployed, underemployed, or school dropouts.
- Women seeking financial independence and flexible earning opportunities.
- Individuals looking for a second source of income to support their families.
Key features of these impactful programs include:
- Expert-led training across high-demand sectors.
- Flexibility to learn and earn from home, a particularly valuable aspect for women.
- Comprehensive placement support and job-readiness certification.
- Low-cost, accessible courses specifically curated for grassroots impact.
By seamlessly combining Techno India Group’s robust academic and technological infrastructure with Sahaj’s unparalleled grassroots reach across more than 2.5 lakh villages, this initiative is poised to create large-scale social and economic upliftment.
Together, Techno India Group and Sahaj Retail Ltd. are committed to building a more inclusive, skilled, and economically resilient India through the transformative power of “Techno-Sahaj Blue Collar Jobs.” This collaboration represents a significant step towards unlocking the full potential of rural Bharat and fostering widespread prosperity.